hello JTD, Manoj, Siddesh etc. thanks for at last taking this thread to a very productive discussion. people who want to continue on personal grudges or oppologies may continue because we have no time to stop them. I completely agree that we need to find out some very "headline " or "catchy " way of making media get the message through to the public. I have done many such conferences and camps. we for example recently had a Digital Bridge camp in Nasik where I was the main resource person and Nagarjun was also present for the very well talked about presentations on self and also a few more. that time I did highlite the freedom aspect as usual but it went pritty well. through the years I realise that we need to keep on inventing more and more ways of making the media understand what we are talking. only thing that matters is how we show the practical aspect of how free as in freedom effect the daily computing needs of even a common man. this should also extent to the business world where cost may be one of the issues. but that should not stop there, ones the business community realises the cost effective aspect then they must be made to understand that the value that they have to pay is in terms of time and perhaps even money if they were to customise the software. the dynamics are a bit different when it comes to NGO's and other organisations in the social sector. so let's discuss as to how we can make media get the message clear. afterall all the media today wants to make a sensational story and we need to talk different language to them to make them feel that this is indeed important at the practical level and is nothing to do with a evangualist phelosophy of a few. like for example I made a mention about one case in Kerala which was also mentioned on this thread. that is a pure example of how freedom is more important than cost. the person in consideration had got job offer from taj group and they were even ready to pay for the modifications to the proprietory screen reader, but due to its closed non free as in freedom nature, nothing could be done. so things like time is what it takes to pay for free software, free software frees the user from the evils of one vendor monopoly and free software is culture not brand can be used. any comments? regards, Krishnakant.